“UX design and analysis is now a critical component of competitive advantage, digital strategy, and business transformation.”
R. FOUTS, GARTNER DIGITAL STRATEGY VP
Customer facing platforms are unique ecosystems that reflect business models and inspire consumer confidence. Elinkus UX Audits identify and optimize core value propositions to accelerate user engagement along roadblock free avenues.
Taxonomy is the elemental structure of any cohesive system. That's why we harness the power of relationships to ensure that objects are modeled in the most intuitive and harmonious schema possible.
Elinkus develops industry-specific user studies and unique heuristics for any enterprise. From cognitive feedback to value-driven behavior mapping, our insights will help you better understand how your target audience makes decisions.
Intentionally Designed UIs
As system thinkers, we can design blueprints for any business plan that scale to suit system requirements. With meticulous attention to both shareholder and user needs and desires, the Elinkus UX process establishes strategic journeys to destination.
An Elinkus UX Audit is totally unique.
Here's what you get with an UX4IID (User Experience for Intentional Interface Design) Assessment.
Our UX for Intentional Interface Design Assessment (aka UX Audit) is a comprehensive report that identifies usability problems and suggests contemporary ways to optimize user journeys. Since the UX4IID assesses user needs in concert with core market objectives, decision makers often gain remarkable insights into customers’ values, needs and desires. Advantageously, the clarity of the report provides an excellent foundation for agile project management, engineering specifications and/ or strategic presentation to stakeholders.
"Even tho you're on the right track, you could get run over if you just sit there."
~ Will Rogers, American Satirist
By utilizing 11+ years of industry-specific consumer data and user research findings, we’ll assess your business ecosystem and compare it with your top competitors. You’ll receive critical insights that will complement your overall digital strategy.
Architecture, Navigation & Site Map
During this part of the process, we focus on your MVP/ S, and objectives to ensure that the ideal user journey aligns with corporate objectives. We’ll intuitively model all menus and categories to optimal efficiency. Final deliverable is a page flow diagram and/ or a spreadsheet of pages using a tiered navigational structure that highlights your core navigation. You’ll also receive a site map.
Use Case Analysis
In tangent with your new Site Map and hyper-intuitive typology, we’ll devise a best-case User Journey to Destination map. Persona mapping and user research can also be deployed.
User Acceptance/ Stress Testing
We test the entire site by auditing all software, forms, tools and plugins. Along the way, we’ll review which features are outdated and provide recommendations on how to best modernize your website.
Wireframe or Homepage Mockup
Depending on where you are in the development process, you’ll receive either a wireframe of your app, or a mockup of your homepage showcasing revamped menus, and placement of content elements. We can also create a “Copy/ Style Dash,” which is a WordPress mockup of your new app or website, illustrated as a rough end product, complete with stylistic elements like font, color palette, and animation.
Digital Strategy Recommendations
In addition to summarizing our recommended changes as clear action steps, we’ll provide you with a free SEO checklist of website must-haves, and a bonus whitepaper describing the latest usability trends.